Celebrate 10 years of Magic Pass with a limited edition NORQAIN watch

To mark our 10th anniversary, we are delighted to present an exclusive collaboration born from the alliance between Swiss watchmaker NORQAIN’s craftsmanship and the spirit of freedom of Magic Pass.

An exclusive privilege: Your Magic Pass 2026/2027 is included

To celebrate this decade of mountain adventures, we are offering you premium access to Magic Pass 26/27! 

With every purchase of one of the two "Special Anniversary Edition" watches, your Magic Pass for the 2026/2027 season (valid from May 1st, 2026, to April 30th, 2027) is included.

BeMagic loyalty advantage

Are you part of our loyalty program? By purchasing one of these pieces, BeMagic members will receive the equivalent of the purchase amount in Magics from our partner Lionel Meylan. As a reminder, every 500 points earned gives you 10 CHF in cashback.

The watches: Innovation at the service of passion 

Two exclusive "Wild One Skeleton" models have been created for this year’s anniversary, featuring world-first elements:

• Wild One Skeleton 42mm: New dial, unique NORQAIN plate made from authentic Magic Pass cards and logo on the transparent case back. Limited edition of 100 pieces at the price of 5,550.00 CHF (Magic Pass included).
• Wild One Skeleton 39mm: Unique NORQAIN plate made from authentic Magic Pass cards and logo on the transparent case back. Limited edition of 100 pieces at the price of 5,200.00 CHF (Magic Pass included).

Warranty

2 years warranty 

Delivery and availability

The watches will be available starting April 20th. Lionel Meylan jewellery will contact you directly to coordinate the delivery of your piece, either via personalized in-store pickup or secure shipping. Your Magic Pass will be placed directly inside your watch box.

Already purchased your 26/27 Magic Pass?

If you have already secured your 2026/2027 Magic Pass but now wish to purchase one of the NORQAIN "Special Anniversary Edition" watches, you can do so with full peace of mind. The total purchase price of your existing Magic Pass will be refunded to you in full. Once your watch order is confirmed, the Magic Pass team will contact you directly to arrange the refund process.

Discover them in-store 

Would you like to see these pieces up close? The watches are available for viewing at our partner locations:

• Lionel Meylan Vevey 
• Lionel Meylan Lausanne