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Magic Pass continues to expand into France and Italy

With sales up by 9% this season, Magic Pass, now in its seventh year, has proved a hit with 180,000 mountain enthusiasts. Customers can now use the pass to ski in Italy and in France’s Jura and Chablais regions for the same price of CHF 399.–. With more than two million skier-days, Magic Pass is the leading Swiss ski pass.